Post by iamin114112 on Nov 10, 2024 5:38:47 GMT
What’s hot in mobile this week? Start your week here:
The school year has just ended, but website development service advertisers are already gearing up for the much-anticipated back-to-school season. Before parents and students head to the stores to buy supplies and new outfits, brands can still fine-tune their mobile campaigns. Here are key tips and tricks to keep in mind when planning your back-to-school campaigns.
Get in the game
Whether they’re parents or students, school shoppers are always on the go. What better way to do that than with their smartphone? According to GWI, the majority of shoppers (74%) play mobile games at any time of day. Around 50% of them play while watching TV, during well-earned breaks, and even in bed before falling asleep. By advertising in mobile games, brands can connect with this busy group of people throughout the day, capturing their attention when they’re most receptive.
Keep it interactive and seamless
Back-to-school shoppers aren’t just playing games on their smartphones; they’re also shopping on them! Survey results show that 40% of back-to-school shoppers have used their mobile devices to shop or browse websites in the last week. In-app ads not only entertain shoppers, they also provide interactive elements like adding items to a cart or wishlist. This seamless integration of interactive features into the ad creates a convenient and effective path to purchase.
Let's make a deal
When it comes to BTS shoppers, they are always looking for a good deal. In fact, 60% of them said they would be more likely to make a purchase if they were offered free shipping. Additionally, 45% would be motivated by free coupons and discounts. As prices rise, brands need to realize the importance of attracting shoppers by offering enticing deals during the back-to-school season. Not only do these deals satisfy shoppers’ desire to save money, but they also create a positive shopping experience that can lead to increased customer loyalty and sales revenue.
Additionally
An additional tab for posting information about articles, delivery or any other important content. It will help you answer the buyer's questions and dispel his doubts about the purchase. Use it at your discretion.
You can remove it or return it back by changing one checkbox in the component settings. Very convenient.
The school year has just ended, but website development service advertisers are already gearing up for the much-anticipated back-to-school season. Before parents and students head to the stores to buy supplies and new outfits, brands can still fine-tune their mobile campaigns. Here are key tips and tricks to keep in mind when planning your back-to-school campaigns.
Get in the game
Whether they’re parents or students, school shoppers are always on the go. What better way to do that than with their smartphone? According to GWI, the majority of shoppers (74%) play mobile games at any time of day. Around 50% of them play while watching TV, during well-earned breaks, and even in bed before falling asleep. By advertising in mobile games, brands can connect with this busy group of people throughout the day, capturing their attention when they’re most receptive.
Keep it interactive and seamless
Back-to-school shoppers aren’t just playing games on their smartphones; they’re also shopping on them! Survey results show that 40% of back-to-school shoppers have used their mobile devices to shop or browse websites in the last week. In-app ads not only entertain shoppers, they also provide interactive elements like adding items to a cart or wishlist. This seamless integration of interactive features into the ad creates a convenient and effective path to purchase.
Let's make a deal
When it comes to BTS shoppers, they are always looking for a good deal. In fact, 60% of them said they would be more likely to make a purchase if they were offered free shipping. Additionally, 45% would be motivated by free coupons and discounts. As prices rise, brands need to realize the importance of attracting shoppers by offering enticing deals during the back-to-school season. Not only do these deals satisfy shoppers’ desire to save money, but they also create a positive shopping experience that can lead to increased customer loyalty and sales revenue.
Additionally
An additional tab for posting information about articles, delivery or any other important content. It will help you answer the buyer's questions and dispel his doubts about the purchase. Use it at your discretion.
You can remove it or return it back by changing one checkbox in the component settings. Very convenient.